Advergaming studio · Ostrava, Czechia

Ads people play on purpose.

We design and build a web mini-game for your campaign. It runs on any phone, no install. With leaderboards, prize contests and stats.

Get a game for my brand Play the demo
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Catch the stars. Dodge the ads.

Mouse, finger or arrow keys

The game here is an ad for us. Give it a go.

A game for every brand

A café, a bank or a festival. We build every game around the brand, the audience and the campaign. These are our concepts.

Why a game beats another banner

People skip banners. They replay games to beat their own score.

01

Attention, not impressions

Players spend the whole game with your brand. Not half a second of scrolling.

02

Players spread the campaign

Leaderboards, friend challenges, scores on Stories. Every high score invites the next player.

03

Numbers, not hunches

See how many people played, for how long, and how many came back. Export it all to a spreadsheet.

What we build for you

Every game is made for one brand. These four formats work best.

  1. 01

    Campaign mini-game

    A quick arcade game for a few minutes of play. Share it by link, QR code or social ad.

  2. 02

    Prize contest

    Leaderboard, moderated nicknames and prizes you verify with a QR code right in store.

  3. 03

    Booth and event game

    A big screen, a queue of players, winners on the spot. For trade fairs, festivals and shops.

  4. 04

    On-pack game

    A QR code on a cup, flyer or poster. Your product becomes a ticket to play.

Case study

Drink Flex Challenge for Laura Coffee

A mobile arcade game for teens aged 13 to 15. Catch potions in a cup, flex the finished drink with a gesture and make the Hall of Fame.

  • Leaderboard with nickname moderation
  • Campaign stats with CSV export
  • Prize check by QR code at the booth
  • Runs in the browser, no install
Play Drink Flex

From brief to game in four steps

  1. 1

    Brief

    Tell us your goal, your audience and where the campaign runs.

  2. 2

    Concept

    We design the game loop around what your audience enjoys. Built on 43 drivers of fun.

  3. 3

    Prototype

    You play a working version on your phone before we polish the art.

  4. 4

    Launch

    We host the game, watch the leaderboard and send a report when the campaign ends.

  • Competition
  • Mastery
  • Collecting
  • Surprise
  • Showing off
  • Laughter

Let's turn your campaign into a game.

Send us a few lines about your brand and audience. We'll come back with a game idea.

Send an email hello@madlitgames.com